The Bokeh South African Mercedes Benz fashion film festival

From 21 Apr 2016 to 23 Apr 2016

21-23 April. Fashion films on the theme of “bespoke.”

New technology mixes with film and high fashion. There are 100 screenings over three days, as well as workshops, talks and fashion shows to promote the bespoke luxury market. Each film is limited to 2 minutes 30 seconds to gets its message across. The winning film will receive a $10,000 prize.

One of the major events is the presentation of a fashion collection by the Modeclix project of eight dresses in a new 3-D printable fabric. The technique, which has been developed by the University of Hertfordshire in the UK, is a breakthrough for both the garment industry and 3-D printing.